| An interesting dynamic now at play is that today’s buyers can be 15 or more years younger than home sellers. If you’re an empty nester looking to downsize, or move from a house to a condo, it’s critical to keep this in mind. |
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| The 45+ generations were accustomed to purchasing starter homes or fixer-uppers when younger. Today’s 30-something buyers are different. Not only do they look for a contemporary living space, their high pressure lifestyles virtually dictate that they choose a home that’s move-in ready. Even the thought of having to repaint an overly colourful room can feel overwhelming. |
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| Younger purchasers are also buying up, which makes them cash-strapped. So tweaking your price point to account for carpeting in poor condition, damaged flooring or needed bathroom repairs is not a good selling strategy all-round. |
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| The home stager will guide you in how to attract this younger buyer segment in a cost-effective way, while ensuring your home still delivers ageless appeal. |
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| What’s move-in ready? |
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| Floors/carpets: |
Doesn’t need replacing right away, or in very near future
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| Colour scheme: |
Paint choices have broad appeal; very livable, fresh
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| Cleanliness: |
Cleaner than a buyer's
home, especially bathrooms, kitchen, carpets
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| Organization: |
Buyers see ample closet
space; everything is in its logical place
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| Contemporary: |
Doesn’t read like a much older person’s home
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| Good condition: |
No obvious repairs required, signaling property not well-cared for
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